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Course Descriptions: ADC/Online

K 510 – Advanced Decision Models (1.5 cr.) P: MBA Module 1A
This course is concerned with optimization modeling. Topics covered are optimal product mix, project scheduling, aggregate planning, financial models, capital budgeting, optimal portfolio mix and multiple objectives optimization. This is an ADC course administered entirely through Oncourse, but it is not self-paced.
K 516 – Quantitative Decision Models(1.5 cr. ) P: MBA Module 1A
This course is concerned with probability and statistical modeling. Topics covered are the application of regression-based forecasting models, simulation models and probabilistic causal models. This is an ADC course administered entirely through Oncourse, but it is not self-paced.
F 528 – Fixed-Income Investments (1.5 cr.) P: F 523
A web-based course utilizing an external text and bond valuation software. The course explores the broad class of fixed-income securities, the determinants of risk and pricing, theories of the term structure, and the management of portfolios of fixed income securities. Theoretical material is developed, but assignments will emphasize professional applications.
F 529 – Equity Markets (1.5 cr.) P: F 523
Web-based course utilizing an external text and equity analysis software. The conceptual and analytical framework for investing in equity securities are presented in this course. Coverage includes an overview of the security markets, equity valuation, investment strategies, and portfolio management for individuals and institutions. International equity investing is discussed in global portfolio context.
M 503 – Applied Marketing Research ( 3 cr.) P: M 501
The basic objective of this course is to develop the student's understanding of marketing research as it applies to marketing decision making. The course covers principles of qualitative, experimental and survey research designs, secondary and syndicated data sources, and questionnaire design. The major focus will be on the tools used to properly collect market research information. This course is required for Marketing major.
M 526 – Internet Marketing (1.5 ) P: M501
This course will provide today's managers with the tools to compete more effectively in the new digital economy. The focus will be on learning how to think about and implement effective Internet marketing programs. Course content will include assessing new market opportunities vis a vis the Internet, developing an integrated online/offline marketing strategy, designing Internet-based marketing programs and understanding the keys to success in building and nurturing customer relationships via Internet-based marketing programs. Throughout, development of Internet marketing strategies and programs will be compared and contrasted to traditional marketing with an emphasis on the marketing challenges the cyber marketplace provides.
W 525 – New Ventures and the Venture Community of Indianapolis (1.5 cr.) P:J 501
This course is designed to support and encourage student participation in the Venture Club monthly lunch meetings. The Venture Club is a group of venture capitalists, entrepreneurs, bankers, consultants, and service providers (accountants, lawyers, etc.) who meet on a monthly basis in downtown Indianapolis. Meetings typically consist of a brief networking session, followed by two or three presentations by entrepreneurs seeking funding for business concepts, and a guest speaker. Sessions last a total of two hours, and have approximately 200 attendees. Following a brief meeting at the beginning of the semester, students would attend the monthly meetings of the Venture Club (September through April for 8 meetings, 16 hours) and participate in online chat sessions following the meeting. Each meeting would have an associated reading from Harvard Business Review, or a similar journal related to new venture development and financing. Note: this course is generally offered in an ADC or online format.

MBA Prerequisites

Credit not given toward MBA degree. Prerequisites only.

BUS A 501 – Financial Accounting & Reporting (1.5 cr.)
Develops concepts and procedures essential for the preparation and interpretation of general purpose financial statements directed to users external to the enterprise. Critical analysis of contemporary financial accounting and reporting issues.
BUS K 501 – Quantitative Tools for Business (1.5 cr.)
Fulfills the statistics prerequisite for entering MBA students. A pass-fail, self-paced review covering the proper use and interpretation of essential statistical techniques in business situations. Provides a working knowledge of probability, quality control procedures, and regression analysis, with emphasis on solving problems using Microsoft Excel. This course will use Excel and assumes you have had some exposure to elementary statistics such as means (averages) and histograms. It also assumes you already know the basics of Microsoft Excel: how to select ranges, enter formulas and sort data.